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PORTFOLIO // Selected Works

Selected
Projects.

01 // E-Commerce Architecture

REBUILT Clothing

A bespoke fashion identity built to bypass the limitations of standard templates. The goal was to create a raw, industrial aesthetic without the performance bloat of heavy apps.

By stripping away unnecessary scripts and writing custom Liquid code, the site achieves high speed scores while delivering a unique user experience.

  • Custom Liquid Dev: No drag-and-drop page builders.
  • AJAX Cart Drawer: Seamless updates without page reloads.
  • Performance First: Optimized asset loading for mobile.
  • Dynamic Variables: Client-controlled color theming.
Shopify Liquid AJAX CSS3 Variables Responsive
DESKTOP MOBILE
02 // Launch Strategy & CRO

FarmDrop UK

A focused launch platform for an upcoming local food marketplace. The objective was purely strategic: validate market interest and capture vendor leads before the app's official deployment.

Simplicity was the key feature. We utilised static asset rendering to ensure the site loads instantly on 3G connections, reducing bounce rates and maximizing lead capture efficiency.

  • Static Architecture: Near-instant load times.
  • Conversion Focused: Frictionless lead capture forms.
  • SEO Optimized: Clean semantic structure for ranking.
  • Cross-Device: Flawless rendering on all screen sizes.
Landing Page Design Lead Generation Asset Optimisation
DESKTOP MOBILE